Loewe has surpassed Prada as the hottest fashion brand in the world. Loewe is a Spanish fashion house that was founded by a leather craftsman in 1846. Loewe has surpassed the Italian brand as the hottest fashion brand in the world, according to the Lyst Index, a quarterly ranking of the most popular brands and products. Established in 1846, Loewe is a Spanish fashion house that has been around longer than Prada. And Emily Ratajkowski wore Loewe's giant laceleaf top during Paris Fashion Week.

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Persons: Loewe, Prada, Lyst, Enrique Loewe Roessberg, King Alfonso XIII, LVMH, Jeremy Moeller, Johnathan Anderson, JW Anderson, Loewe's pixelated hoodie, Anderson, Rihanna, Beyonce, Emma Watson, Jennifer Lawrence, Emily Ratajkowski, Kylie Jenner Organizations: Service, Prada, London College of Fashion, British, Getty, Super, Paris Locations: Spanish, Wall, Silicon, Irish